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ISSN 2309-7671

Key title:
Agrarnoe obrazovanie i nauka

Abbreviated key title:
Agrar. obraz. nauka

The strategy of focusing on the costs of the enterprise in conditions of high risk and uncertainty

K. V. Noskova, starshiy prepodavatel kafedry ekonomicheskoy teorii i menedzhmenta, D. K. Stozhko, kandidat filosofskih nauk, dotsent kafedry obschey i ekonomicheskoy istorii, YU. A. Petrov, aspirant kafedry ekonomicheskoy teorii i menedzhmenta

The article considers the essence and content of the strategy focusing on costs, its place and importance in the overall list of competitive strategies applied by enterprises in modern conditions. The difference between the “classical” theory of competition, characteristic of phase stability in the world economy from the eco-nomic crisis that is affecting it at the present stage reveals. Competitive tactics and the idea of “small steps”, as well as priority financing of innovation as factors of competitiveness of domestic enterprises considered.

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