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ISSN 2309-7671

Key title:
Agrarnoe obrazovanie i nauka

Abbreviated key title:
Agrar. obraz. nauka

Methods of competitive analysis: their impact on the competitiveness of the enterprise

Sharapova V.M., doktor ekonomicheskih nauk, professor, Fedorovskih A.S., magistrant Uralskogo gosudarstvennogo agrarnogo universiteta (g. Ekaterinburg, ul. K.Libknehta, d.42) Retsenzent: B.A. Voronin, doktor yuridicheskih nauk, professor

The article describes methods of competitive analysis and characteristic of the analysis of consumers are considered. In order to succeed, you need to analyze your competitive advantages and disadvantages. Consumers have a desire or need to purchase a product or service. In a competitive situation, one should also identify the weaknesses of competitors and develop a strategy of behavior to achieve the goal.

References

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