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ISSN 2309-7671

Key title:
Agrarnoe obrazovanie i nauka

Abbreviated key title:
Agrar. obraz. nauka

The behavior of customers and its features

Kulikova E.S., kand. ekon. nauk, dotsent, Timohina G.S., kand. ekon. nauk, dotsent Uralskogo GAU (Ekaterinburg, ul. K.Libknehta, 42)

In the current economic and socio-political conditions, the study of the characteristics of buyers in order to effectively impact on consumer goods and services in their decision about a purchase is the most important task to develop a set of marketing activities.

References

1. Kulikova, E. S. Osobennosti marketingovyh tehnologiy territorii [Tekst] / I.V. Razorvin, E. S. Kulikova // Agrarnyy vestnik Urala. 2012. # 3. S.81–82.
2. Kulikova, E. S. Organizatsiya marketingovogo issledovaniya lokalnoy territorii [Tekst] / E. S. Kulikova, O. V. Tsitsina // Sovremennye problemy nauki i obrazovaniya. 2015. #1. 3. Ruschitskaya O.A., Kulikova E.S. Marketingovaya kontseptsiya strategii razvitiya territoriy. // Agrarnyy vestnik Urala. 2015. # 10 (140). S. 90-92.
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